According to the legislation of Ukraine only a registered trademark gives its owner an exclusive right:
- give permission to use your trademark to third parties;
- prohibit the unauthorized use by third parties of the same or similar trademark;
- get a domain name in the .UA zone (for a word or combined trademark).
Thus, the registration of a trademark will allow its owner to officially enter into a license agreement for the use of the trademark and receive remuneration (royalties) under the agreement or to apply to the court / law enforcement authorities in case of violation of trademark rights by third parties.
However, a registered trademark also has other advantages:
- only in relation to a registered trademark can you put the ® sign, which means that this trademark has been granted legal protection by the state;
- a registered trademark becomes a kind of guarantee of the quality of manufactured products and increases consumer confidence in it;
- only a registered trademark can be the object of property valuation and the subject of an agreement on the transfer (purchase) of rights to it;
- a registered trademark can be a contribution to the authorized capital of the company, its intangible asset, which is credited to its balance sheet (and accordingly increases the value of the company).